What are Keywords?
Keywords are what tells your audience what the content is about. Keywords can be short or long and as we go through this article, I will explain all methods that keywords are used in.
When you are building a website, every element works together to form a set of rules that make you rank. Part of these rules are keywords. But what are keywords for search engines and how to they make me rank?
Keywords are very much similar to it’s exact meaning, in the sense that it is one word. One word keywords can be found for example, in Google Search. You can type in one word, and you will see a list of ‘last searches’ appear. These ‘last searches’ are what people search for and have been used with the keyword that you are typing.
Take this picture for example:
In this picture, you will see I type the word ‘look’.
Depending on what you are creating content about, will depend on what keywords you use. Keywords need to match exactly what the content is that you’re writing about.
Keywords are what gives people exactly what they are searching for, and also works very well with explaining clearly what it is that you’re writing about.
How are Keywords Important?
Keywords are important for all of your on page SEO, and explains to your audience what they are reading. Your audience will find your content through the keywords that you use. People use keywords when searching for exactly what they want.
It is your supreme goal to drive direct and organic traffic to your website, thus keyword specification will do a very effective job. The keyword search term for what we are talking about right now is SERPs, and this stands for Search Engines Results Per Page. Now, if you type that keyword in, you will have a list of all the results on what people have to say about that.
Depending on what your content is, will entail exactly what your keywords are. Now on the flip side to this, knowing your audience is just as important, because if you know what they are typing, or searching for, then you can target those keywords.
Lets keep moving forward to try and find out what else is important about keywords.
What are long tail keywords?
Long tail keywords are a lot longer of a word of phrase. They also go by the name ‘Head Keywords’. The long tail keywords are going to be what ranks your content and ranks you well. Think about one word, with millions of websites online, how hard will it be trying to get to the top of the search engines for something that everyone is trying for. This is where you add more words onto your initial keyword, and it becomes a long tail keyword.
Let’s look at some examples:
You own a shoe store and you want to sell the shoes online. Your shoes are also different colors.
Trying to rank for ‘blue shoes’ will be hard, as mentioned earlier. Millions of websites online, and that’s a very common keyword.
To get some nutrients out of this keyword though, you will need to incorporate more words onto it.
I would try using ‘How to find blue shoes online’.
Now, with this long tail keyword, you will have more of a chance of being found than trying to show authority, and using a shorter keyword.
When a business is young online, it’s is vital that long tail keywords are used at the beginning of the business’s foundation.
Again, if you build your business, and target keyword that which are low hanging with a long tail, you will expect to have an amazing business being built.
Using Keywords in content
The first thing which you need to do when evaluating what it is you’re writing about, is researching keywords. As we mentioned earlier, Google is an awesome way in which you can use there search algorithm to try and find what people are searching for. The Google search itself is not the only tool there is, but this isn’t where I want to head with this right away.
I think it important to note that whatever it is we are about to write about is, The Google search engines will be needing to also rank it. If you can’t get it right within the Search engines, it’s not going to help your business grow, and this ultimately will lead to less revenue.
You may never have heard of content strategy, and if your new to my blog, you probably definitely haven’t. Researching keywords is the driving force of exactly how content is laid, but not so much structured.
When you write your content, you should place your keyword also in the first paragraph. This is how to fully optimize your on page SEO. To do this, it will take around 6 months worth of practice at blogging, but if you already have some knowledge, then start implementing it into your content now.
Is there any tools to help you find keywords?
Yes there is a keyword tool that’s called Jaaxy. There are lots of keyword research tools online, but none of them are as anywhere near as good as this one. Check out the picture below and I will continue.
The above picture is the Jaaxy keyword tool opened up into the full version. If you ever have trouble trying to think about what to write about, this tool can help you like no other, and it’s called alphabet soup. It’s in the menu, what it does is, when you type something in, it will give you a list of phrases all the way down the alphabet for you. It is the best tool. You get this tool when you start the training at Wealthy Affiliate.
Check out the picture below:
The picture above is of the Jaaxy tool when it’s opened up in it’s short version at Wealthy Affiliate. When you are writing a post, instead of having to go into the full version, just pop it open here, like this. If you want to earn money online for real, then this is the training you need.
Keywords is everything that your website runs on, and nothing else. If you hear about people saying backlinks is the way to go, don’t pay any attention to them because it’s wrong information.
Overall wrap up
People have never realized how easy it is to true establish and online business and escape the day to day struggle of b being poor.
If you look around as you’re going about your day to day life, you’ll see that people aren’t rich, they don’t have much money, and they are always working.
With this in mind, it makes you wonder why they live like that.
I believe they have it built into them, that growing a business, and being a boss is something that only ‘other’ people do.
I want whoever is reading this, to know, being a boss isn’t just for bosses. Anyone can take shape and become their own boss.
Think about the luxuries of the world, there’s so much more than just a dark bedroom and YouTube.
I want to express to you right now, that this article solely on it’s own can make you rich, buy you a house, and support your family for ever if you put it to work and test it out.
Words are a very powerful thing, and when you study what they are just by using them in your day to day life, you can do extrauofinayr things, like writing content.
Writing content is the driving force of the internet. Whether you can write or not doesn’t matter. Anyone can learn to write they just need the teaching, knowledge and guidance. Just remember life is important, and what better way to live than to write content.
How to get started finding keywords
There is a special tool that you can use right now to find keywords. You can use it now to find keywords, or you can join the training. The way to use this keyword tool is simple. Whenever you do a search, the keyword needs to have less than 100 within competition. That means less than 100 other people using it. There are three colors that which indicate how authentic the keyword is, and they are Green, Yellow, and Red. Try to go for the green keywords for better performances.
Try the keyword tool now below:
If you like this post then leave a comment below, and if you have questions then just drop them below and I will talk to you soon!